A lush green canyon with moss-covered rocks and cliffs, steam rising from a cold stream flowing through the bottom, surrounded by dense vegetation.

create content that sends a message.

(DON’T WORRY. I’M HERE TO HELP.)

i craft copy for standout brands

You want AI slop truly thoughtful storytelling?

powerful content that’s thrown together at the last minute driven by a comprehensive brand strategy?

sounds good. Let’s get started.

Here’s some stuff I wrote.
CHeck it out.

  • Graphic presenting a question about the importance of messaging, with text highlighting Western Carolina University's College of Business, supporting programs, faculty, campus, and sharing through messaging.

    Brand messaging guide for a major university

    I refreshed the messaging guidelines for the College of Business of a major NC university as part of a strategic initiative to build awareness and increase enrollment.

  • Sketch of various cartoon characters, including monkeys, humans, and animal-like creatures, some with glasses, beards, or headphones, in different poses and expressions.

    Video script for animated comedy series

    With two partners, I wrote a pilot script prepared for a client, which is planned to be used in television or YouTube for an upcoming animated comedy series.

  • Promotional graphic for a marketing strategy video, featuring a woman with brown hair pointing to the text, with a background of fairy lights, and highlighted words 'Motivates,' 'Buy,' and '4 Ways.'

    Marketing emails for a digital agency

    I organized creative asset production including blog posts, whitepapers, emails, and video scripts for a growth initative at a small digital marketing agency.

  • Packaging of CraftStirs cocktail mix in pomegranate mojito flavor with glass of prepared cocktail with lime and mint leaves beside it.

    Packaging copy for cocktail mixers

    Drafted long-form package copy for a new brand of instant cocktails in a variety of flavors — and I know what you’re thinking, but no. I didn’t get any free samples.

  • A promotional webpage for a conversion score quiz featuring an illustration of a rocket and a call-to-action button to start the quiz.

    UX copy for CRO optimization quiz

    Wrote logic, drafted questions + answers, and wrote UX copy for a conversion rate optimization quiz on behalf of a small digital marketing agency.

  • People dining at a long wooden table decorated with candles in a dimly lit, lush, indoor setting with hanging string lights and leafy greenery overhead.

    Articles supporting a small developer

    I helped a local developer connect with colleagues and share his mission with the community by crafting content for a renowned industry journal.

  • Group of five diverse healthcare professionals, including women and men, standing in a hospital hallway, wearing white lab coats, some with medical tools, and holding books or tablets.

    Digital ads copy for MSMS program

    Ad copy promoting a Master of Science in Medical Science program that promised to de-risk medical school candidates and improve their chances of admission.

  • An advertisement for new waterfront apartments in Dover with a beaver illustration and a call to action button that says 'Learn More'.

    Performant websites for multifamily

    As part of my role at Authentic, I wrote content for dozens of high-performing multifamily websites, each with powerful and unique brand voices.

  • Collage of six images: two people studying outdoors on grass, two women running in a park, a gym interior with exercise equipment and people working out, a modern living room with black sofa and kitchen, four women dressed in summer clothes and hats smiling, three friends walking outdoors on a sunny day.

    Social media for a student housing brand

    Strategized and created content for the social media account of a student housing brand, helping them drive hundreds of leases in advance of opening their doors.

  • Thought leadership content for real estate

    Developed a Substack newsletter for an agency client alongside social management, acquiring over 1,000 subscribers in just a few short months.

  • Illustration of two men discussing marketing strategies with charts, graphs, and documents in the background, representing a marketing and growth agency.

    Whitepaper for a digital marketing agency

    Drafted content and liaised with an independent designer to create a lead generaiton whitepaper for a digital marketing agency.

SEE MY PORTFOLIO

WHO DOESN’T LIKE A LITTLE PRAISE EVERY NOW AND THEN?

“Dylan did an excellent job taking a rough draft of a manuscript and helping to shape it into a great complete book. I'd highly reccommend Dylan for any editing or writing jobs!”

“Dylan did an excellent job taking a rough draft of a manuscript and helping to shape it into a great complete book. I'd highly reccommend Dylan for any editing or writing jobs!”

"Excellent Story Telling Skills with Copywriting. I was beyond impressed. In addition, Dylan's adherence to the deadline was spot on which I really appreciated."

"Excellent Story Telling Skills with Copywriting. I was beyond impressed. In addition, Dylan's adherence to the deadline was spot on which I really appreciated."

"In receiving feedback, Dylan is curious about other perspectives, excited for constructive criticism rather than prideful about what he’s already done."

"In receiving feedback, Dylan is curious about other perspectives, excited for constructive criticism rather than prideful about what he’s already done."